Visit the SanDisk’s Booths N1513 and N266MR in the North Hall at NAB 2025

Game-Changing Storage for Content Creators: The Future of Speed and Efficiency

Kioxia and Sandisk just unveiled a major breakthrough in 3D flash memory technology that’s set to redefine how creators handle their data. If you’re working with large video files, high-res images, or complex editing workflows, this new technology will directly benefit your work.

Here’s the breakdown:

1. Unbelievable Speed: The new 3D flash memory offers a 4.8Gb/s NAND interface speed—that’s 33% faster than the previous generation. This means quicker read/write speeds, which translates into faster file transfers and smoother workflows when working with large video files or high-resolution images. Whether you’re editing 4K footage or storing massive photography libraries, this speed makes a noticeable difference.

2. Lower Power Consumption: This tech doesn’t just focus on speed—it’s also designed for better power efficiency. The new memory reduces power use by up to 34% on the output side. For content creators who rely on portable devices or need more energy-efficient solutions, this is key. Longer battery life and less heat can make your editing process more comfortable and reliable, especially when working in the field or on set.

3. Increased Storage Density: With 59% higher bit density (more data stored in the same space), you’ll get more storage in smaller, more compact devices. This is huge if you’re using SSDs or external storage devices on shoots and need to store more footage or images without sacrificing performance.

4. Future-Proofing for High-Resolution Content: As content creation shifts to more AI-powered tools and higher-quality media like 8K video or complex visual effects, having fast, efficient, and scalable storage will be crucial. This next-gen memory is built to handle the massive data demands of the future, ensuring your storage solutions keep up as your content evolves.

5. Improved Efficiency for Editing: If you’re working in a collaborative setting (like a post-production studio), this technology means faster data throughput, making it easier to share files across workstations, accelerate rendering times, and handle big projects with ease. Faster storage is key to keeping workflows smooth and reducing downtime during editing and rendering.

In short, Kioxia and Sandisk’s new 3D flash memory tech is a huge win for creators. It’s built to handle the growing demands of high-speed video editing, high-resolution photography, and the rapidly evolving digital content landscape. Whether you’re working with multiple terabytes of footage or pushing your camera’s resolution to the limit, this memory tech will ensure you’re ready for what comes next.

This technology isn’t just for techies—it’s a practical upgrade for content creators who need speed, reliability, and efficiency to manage their growing digital portfolios.