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If you’re a video production specialist but have never been on a real movie set then you are definitely missing out. It can be like a wonderful couple of weeks at summer camp where everyone is on a team and everyone has their specific role. This idea of specializing often trickles down to the corporate world as well. Even if there’s only 3 crew members on set, it’s important to establish clear crew criteria of who is responsible for what. This doesn’t mean that tasks won’t overlap, they certainly will, but this does mean that people work best when they have clear objectives. Because of this, it’s good to know how a film set breaks down so that you can understand how the pieces could most effectively go together as you productions scale up and down. It is crucial to understand the video production roles to create a team that can handle whatever the production needs. Click the link below!
It’s a real joy to work with ongoing clients because we can establish shorthand dialogue and multi-faceted solutions. Our working relationship with Scope Studios is a good example of this. We’ve done a lot of projects with them over the years and not only have we refined our lighting approach but have been able to add to the comedic elements of many of their campaigns. We have a lot of hyphenated artists at Blare Media and so we had a lot of fun working on these comedic dentistry video spots and offering ideas when they were useful. We shot this campaign with our workhorse Red Epic Dragon camera and our Sigma Cine Primes. We lit it with Joker and Aputure lighting. The DP was Justin McAleece and Ian McAleece was the gaffer. The spots were produced by Jon Slagle and directed by Jean-Luc Slagle. Our client was Scope Studios who put the whole thing together.
Our team was thrilled to work with Trek Bicycle on this project. We love getting out into nature and capturing beautiful footage, and the new bike trail systems in Arizona and California were definitely worth documenting! We used our Sony A7s3 cameras on handheld gimbals for most of the shots, as well as our Mavic drones for aerial shots and GoPros for time-lapses. The scenery was absolutely stunning, and we feel lucky that we got to experience it firsthand while also doing what we love. We’re always excited to take on new challenges and produce high-quality content for our clients, and this was definitely one of those projects! Thanks, Trek Bicycle, for partnering with us on this adventure.
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